Who advertises on metroommute.com?
Why advertise on metrocommute.com?
What is metrocommute.com?metrocommute.com is the New York metro area's first and most technically advanced real-time traffic and transit information site on the internet. Since June 1996, metrocommute.com has provided up-to-the minute traffic and transit reports 24 hours/day, seven days per week, including:
• roadway and facility specific traffic accidents and delays, updated continuously.
• real-time traffic speeds and incident information for major Long Island highways.
• comprehensive region wide road construction reports by highway and location, updated daily.
• real-time traffic video cams for major NY-NJ-CT metro area highways.
metrocommute.com is used daily by commuters and by weekend pleasure
travelers throughout the greater NY metropolitan area and Connecticut.
Site surveys indicate that our typical user is an high-income office employee,
with access to the internet both in the office and at home. metrocommute.com
users are sophisticated consumers who understand technology and value their
time. As of February 1999, site traffic was in excess of 3.5 million
accesses/month.
Who advertises on metrocommute.com?
Companies and organizations advertise on metrocommute.com because it delivers the right market: affluent, computer savvy corporate employees who value their time and use the internet daily for work and pleasure. metrocommute.com usage logs show that our core audience is drawn from the largest companies in the greater NY-NJ-CT metro region. Many users check the site repeatedly throughout the day. And home usage continues to grow, as more commuters check the site before leaving for the office or business appointments.
Beth Wachter, Director, Business Development
18 Harrison St. - Floor 5
New York, NY 10013-2887
(212)965-0710
(212)965-1762(FAX)
e-mail: beth@metrocommute.com
MetroCommute was formed in 1994 to provide intelligent transportation solutions to firms, organizations, and the traveling public. MetroCommute capitalizes on the convergence of recent advances in communications technology and the widening deployment of Intelligent Transportation Systems (ITS) by public agencies and private transportation providers, to enhance the mobility of people and goods.
MetroCommute recognizes the internet as the single most significant advance in communications technology since television. The firm relies on this information backbone to deliver real-time transportation information instantly to the work place, to the home, and to vehicles in motion.
As public transportation agencies reduce their spending on new infrastructure, the have sought to use existing facilities more efficiently (transportation systems management). This has led to a rapid expansion in the availability of real-time transportation information. At the same time, the deployment of private transportation monitoring systems (especially video surveillance) is becoming increasingly practical, as hardware and communications costs continue to decline. MetroCommute is committed to collecting and compiling this information, and delivering it to those who can most benefit from it - firms and organizations that rely on transportation, and to the traveling public.
The most effective way to increase mobility of goods and people in an era of limited infrastructure opportunities is through the better management of existing transportation systems. Key to this concept is providing as much real-time transportation information to the traveling public as possible. This information allows people to make intelligent trip choices by avoiding areas of congestion and delay. It also helps people take advantage of facilities and/or time periods where excess transportation system capacity still exists.
The firm's expertise in intelligent transportation solutions is based on an outgrowth of the experience of its principals and staff in traffic and transit modeling, real time internet information systems, data collection and analysis, and transportation/environmental planning.
The firm's approach is guided by the principals' more than forty years of combined experience in transportation planning. Daniel Broe's expertise in geographical information systems (GIS) and transit modeling is complemented by Evan Lemonides' highly regarded proficiency in traffic modeling. Dr. Broe and Mr. Lemonides use the latest advances in technology, and their staff of skilled scientists, engineers, planners, and technicians, to develop and extend the technology on metrocommute.com.
The firm has developed many productive private public partnerships, and participates in both funded and private venture projects.
Besides developing its own privately held and financed world class real-time transportation information internet site (http://metrocommute.com), MetroCommute has provided transportation information services to many of the most respected private firms, organizations, and public agencies in the greater New York area. A selected list of clients is highlighted below.
Daniel Broe, the firm's Chief Executive Officer, was a Senior Associate with the transportation planning division of Booz-Allen & Hamilton before establishing his own consulting practice in 1990. Earlier in his career, he was Manager of Planning for the New York City Transit Authority and New Jersey Transit, as well as a planning analyst with NYCDOT. Dr. Broe was awarded a doctoral degree in geography, with distinction, from Columbia University.
Evan Lemonides, the Chief Operating Officer, was employed by NYCDOT (Senior Transportation Specialist), Urbitran (Traffic Engineer), and Tim Miller Associates (Director - Traffic Services). Mr. Lemonides received his MS degree in Transportation Planning and Engineering from New York Polytechnic Institute in 1985. Since 1990, he has been a principal at Evan Lemonides Associates and at MetroCommute.
Beth Wachter, Director of Business Development, received her MBA in Finance/Marketing from NYU Stern School of Business in 1988. Ms. Wachter has been President of Select Media, a multimedia distribution firm, since 1988. In 1995, Ms. Wachter founded the iMagic Awards Festival where over 500 CD-ROM, games, and websites competed for top honors. iMagic Festival Sponsors included IBM, Silicon Graphics, and CKS Partners. Ms. Wachter joined MetroCommute in 1997.
Thomas Duffy, Senior Consultant, has been employed by the NYC Transit Authority, Urbitran Associates, and Raytheon-Ebasco. Mr. Duffy is responsible for all ITS transit development projects, as well as software and systems integration.
George Wright, Staff Meteorologist, received his BS and MS degrees in Meteorology from Rutgers University. Mr. Wright was previously employed by WBIS Channel 31 ("S+"), and the NYC Mayor's Office.
John Broe, Senior Editor, is responsible for overall website content, development and maintenance. Prior to his employment at MetroCommute, Mr. Broe was with Citibank's MIS Department for more than eight years. A native New Yorker and commuter, Mr. Broe has a keen understanding of the tri-state transportation network.
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